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Beautycounter Countermatch:

Branding & Packaging

Branding and packaging design for Beautycounter’s new skincare collection featuring new bio-mimic technology. “Skin has a lamellar structure, meaning it’s made up of many fine layers. With breakthrough Bio-Mimic technology, Countermatch formulations feature that same structure. Because of this “match,” the formulas are more readily absorbed and able to function dynamically with skin—instead of on skin.” – Beautycounter.com

 
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Credits

creative direction,don florence and natalia del rivero

design, natalia del rivero

photography, courtesy of beautycounter